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How Much Time Do You Spend on These Websites?

How Much Time Do You Spend on These Websites?

The Internet is massive. It’s simultaneously a never-ending shopping mall, the biggest library that you’ve ever seen, and movie theater. According to a study conducted by MIT, the average American now spends a full day of their week (24 hours) online...and that’s just an average. We all know people who are locked into the Internet from the moment they wake up and stay locked in until they go to sleep. Surprisingly, people only spend their time on a handful of the over 644 million websites that populate the Internet. Today we will take a look at the four most visited sites on the Internet and examine why users spend so much time visiting them.


Google.com
I don’t think anyone would be surprised to find out that Google was the most visited site on the Internet. As the most popular (and best) search engine on the web, it is the most useful site. After all, when you search for something on the Internet (whether you use Google.com or not), it’s referred to as “googling”. This just speaks to its transcendence in the consciousness of Internet users everywhere.

The Google homepage is extraordinarily simple with no advertisements and options to access Google-based products and services and provides a legendary ease of use. Simply type (or speak) your query in the Google bar and wham, you have results. In 2017, nearly 70 percent of all web searches were done using Google.com. Results pages give visitors a lot of options, and do have advertisements, but Google has made certain that the ad space they sell is qualified and is represented on the page much like the non-ad content, as to not distract the user. Some options they give visitors include search query results, access to media, access to contact information, access to immediate information (if available), and suggestions for other queries you may use to get the answers you want. Add it all up and Google has become the most visited site on the Internet because it brings a lot of value to each and every user.

YouTube.com
Consider for a moment that the video streaming service YouTube may just be human’s greatest resource. Who among us hasn’t gone onto YouTube to view a tutorial about something or other? People continuously seek knowledge and today’s person is much more comfortable taking their information in video form than they are through reading. YouTube is a website that shows you just how helpful people can be when they have information they are willing to share.

YouTube’s search engine is technically the second largest of its kind on the Internet, and if you think that figure is impressive, consider one more tidbit: at any given time, half of the Internet is viewing YouTube. Whether you are looking to be educated or entertained, YouTube is a one-stop shop.

For businesses it’s more a mixed bag. There is no doubt that the marketing opportunities provided by YouTube can be a great way to get your message out to potential customers, but the drains that YouTube can have on employee productivity are substantial. In fact, some businesses have suggested that they lose upwards of seven hours per week per employee (or about 18% of total productivity), so if you are going to allow your staff access to YouTube at work (which statistics show you should), make sure that you have a system in place that can work to limit employee access to training materials and other educational channels and not time-wasting channels.

Facebook.com
Over two billion people actively use Facebook. Today, it’s used to run events, sell products and services, and express opinions. Since so many people utilize the service, anything you need to do as far as virtual networking can be done using Facebook.

It has a lot of attractive integrated applications, but no single application has as big of an effect on the use of Facebook as Facebook Messenger. The messaging application sets Facebook apart from all other social networks as it integrates with most computing platforms to provide feature-rich text messaging to other people using the service. Beyond Messenger, there are countless other ways to connect with people on Facebook. Games, discussion groups, and much, much more make Facebook the go-to resource for social networking on the web.

Like YouTube, Facebook can be a big drain on productivity. One study found that Facebook costs U.S.-based businesses upwards of $28 billion a year. That’s about 1.5 percent of all potential productivity lost to political memes, friend's statuses, and event planning, so be sure to monitor your network for Facebook usage and limit it as necessary.

Reddit.com
Reddit is the largest online forum website and has made it up to the top four because of the amount of time people spend on it. As the self-proclaimed “front page of the Internet”, it has become the site where people spend the most time. There is no other website that has the combination of controversy, information, entertainment, and potential distraction that Reddit has. There are literally thousands of different topics being discussed in forums, called subreddits. Any hobby, platform, opinion, or fact probably has its own subreddit. Since users can search through them, and quickly become engaged, time can melt away pretty quickly.

Of all the sites that a business should consider blocking, Reddit has to be at the top. By allowing it to be accessed by your staff, there is a distinct possibility that you are just tossing money down the drain. So, while it is extremely useful for anyone that wants to learn or discuss variables about issues that are relevant today, Reddit is most certainly an enemy of productivity.

Everyone knows that the Internet is a great resource, but it can also be a huge waste of an organization time--and that is a resource you can’t get back. For more information about instituting a content filter to ensure that your staff is focused on the things they should be while at work call Infradapt today at 800.394.2301.

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Tip of the Week: Working from Google Home

Tip of the Week: Working from Google Home

It is no secret that Google can serve a great utility in the office through its many services and applications. However, have you ever considered how the Google Assistant can, well, assist you through devices like your smartphone and the assorted smart speakers that Google has produced? For today’s tip, we’ll review how some of the features of the Google Assistant can lend you a hand in the professional environment.


Basic Automation
Since productivity is one of the top goals in almost any office, it only makes sense to first focus on how using Google Home can boost your productivity through automation. While the device can serve many purposes on its own, it truly blossoms as a productivity tool through integrations with other devices and services.

For example, if you have equipped your office with smart lights or smart thermostats, you can adjust your office’s environment simply by telling Google to make the change you want. As a result, you can take greater control over your business environment without interrupting your productivity. After all, doesn’t it take much less time and effort to simply say, “Hey Google, turn off the lights in the conference room,” or “Hey Google, set temperature to 73 degrees,” than it would to interrupt what you were doing and go manually make the same changes?

More Advanced Automation (Kind Of)
If you’re at all familiar with the web service IFTTT, you can integrate it with your Google Home device to automate a variety of outcomes, based on predetermined triggers. It’s right in IFTTT’s name: If This, Then That.

Using IFTTT, you can connect your Google Home (or whichever Google device you’re using) to design your own commands that require the use of the Google Home. All you have to do is set “this” to be the Google Assistant, and choose the trigger you want your command to use. These triggers will all be of the spoken word variety, and each command can feature a few different variations. Once you’ve assigned the words to the command, click Create Trigger. To add the desired action you want automated, click through “that.”

You can then search through the available channels that you can trigger through your Google Assistant, select the one you want, and fill in the required configuration fields. Once you hit finish, your automated action will be active and ready to go when you are.

Activating More Commands
The Google Home devices have other utilities baked in that can be of some use to you in an office setting, especially if multiple devices are in use.

For instance, if your office is large and you can’t get ahold of someone through message or phone call, your Google Home device can function as an intercom. By accessing the Assistant on your smartphone, you can command the Google Home to “broadcast” and it will replay whatever message you speak into it afterwards to any Home devices connected to your account.

Of course, the Google Home devices are receptive to commands from multiple users, with up to six accounts being able to use the devices in their own way. The Google Home will even customize their answers based on the user making the request through its Voice Match training.

Finally, if a visitor to the office has something to share over the Google Home, the Guest mode allows them to connect directly to the device, without needing to connect to Wi-Fi. This means that you can keep your Wi-Fi password to yourself, and not give it out to every visitor to your office.

How else can you think of to use the Google Home to augment your day-to-day activities in the office? Share your ideas in the comments!

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Tip of the Week: Filters and Labels Help Organize Your Gmail Inbox

Tip of the Week: Filters and Labels Help Organize Your Gmail Inbox

Gmail is an excellent tool for business use, even more than many business owners may realize. Did you know that it even has the capability to keep itself organized? For today’s tip, we’ll go over how to use filters and labels to keep your Gmail inbox organized and easy to use.

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Google Is Increasing Security For High-Risk Users

Google Is Increasing Security For High-Risk Users

Wouldn’t it be great if you could take advantage of a built-in security feature that could lock down your Google services in the event of a potential data breach? Thanks to attacks on high-profile users, Google is now offering this service to those who are at considerable risk of having their accounts hacked. This type of advanced service, called the Advanced Protection Program, is only available to a select few, but it promises to assist in the challenge of protecting sensitive information.

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Tip of the Week: Seven Extensions to Add to Chrome

Tip of the Week: Seven Extensions to Add to Chrome

Google Chrome is the most popular web browser in the world, and for good reason. The browser has many useful features, largely due to the user’s ability to install ‘extensions’--applications that add to the browser’s functionality or the user’s experience. Once an extension is added to the browser’s toolbar, it is ready for the user to use whenever they need.

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